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Discover Winners Marketing guides Pricing

Submit your launch

Guides and learnings

Practical growth advice backed by founder results.

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Discover Winners Marketing guides Pricing

Submit your launch

Guides and learnings

Practical growth advice backed by founder results.
Real strategies that actually work.

Version 1 is free. This was planned as a $100 lifetime product. I cannot build the full version right now, so I am sharing the useful first version instead.Want to help? Add what you learned to any guide, or tell me if you want to write one.

What is your goal?

Find my first usersGet your first traction Launch my productCreate a big launch day Build steady trafficGrow visits over time Turn traffic into customersConvert and retain users

Popular playbooks

Step-by-step journeys to reach your goal.

First 100 users: proactive

4 steps · 1-2 weeks · Low effort

Coming soon

Launch week

4 steps · 1 week · Medium effort

Coming soon

SEO play

Backlinks & directories

4 steps · 1-3 months · Medium effort

Coming soon

All guides

Browse all growth channels and tactics.

Search withCtrl K

All Content & organic Direct outreach Social, communities & launches Strategy & conversion Paid & partnerships

Content & organic

SEORank in Google so people find you for free.IntermediateEarlySlow and steady0 learnings
Backlinks & directoriesBuild authority with relevant links and directory listings that search engines can trust.IntermediateEarlySlow and steady0 learnings
YouTubeVideos that keep sending views for months.IntermediateSlow and steady0 learnings

Direct outreach

Cold DMOne-to-one messages where your buyers already are.Beginner0 learnings
Cold emailReach the right buyers directly, no audience needed.Intermediate0 learnings

Social, communities & launches

RedditBe helpful in your niche subreddits, link when it fits.BeginnerSlow and steady0 learnings
PProduct HuntA launch-day spike of traffic, signups, and a high-authority backlink.IntermediateLaunch day0 learnings
X / TwitterShare the journey so people follow and convert.BeginnerSlow and steady0 learnings
LinkedInPost and connect where B2B buyers are.IntermediateSlow and steady0 learnings
TikTokShort videos that reach fresh eyes fast.BeginnerNot my expertise - need your input!0 learnings
InstagramVisual content and Reels for consumer products.BeginnerNot my expertise - need your input!0 learnings

Strategy & conversion

Go-to-marketNail who it is for and how you reach them, before spending on any channel.BeginnerFoundation0 learnings
CRMTurn the traffic you already have into replies, demos, and customers.IntermediateAfter revenue0 learnings
Email flowWelcome new users, lead them to value, and follow up without spamming.BeginnerAfter signup0 learnings
Payments & pricingCharge for a real problem and choose a pricing model customers understand.IntermediatePaid validation0 learnings

Paid & partnerships

AdsBuy attention once you know your conversion.AdvancedAfter revenue0 learnings
AffiliatesLet other people sell for you - pay only when they bring a customer.AdvancedAdvanced0 learnings

Missing something?Suggest a guide and help us cover what you want to learn.Suggest a guide

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